Mail Chimp v Constant Contact what’s right for you?

MailChimp and Constant Contact are both popular email marketing platforms that are used to create and send newsletters, promotional emails, and other forms of electronic communication.

MailChimp is a user-friendly platform that offers a wide range of features and integrations to help businesses manage their email marketing campaigns. Some of the key features of MailChimp include:

drag-and-drop email builder
list management
automation and personalization
A/B testing
analytics and reporting
integrations with other tools such as Shopify, WordPress, and Salesforce.

Constant Contact is another popular email marketing platform that offers similar features to MailChimp. Some of the key features of Constant Contact include:

drag-and-drop email builder
list management
automation and personalization
A/B testing
analytics and reporting
integrations with other tools such as Eventbrite and Salesforce.

Which one is better depends on the specific needs of the business. MailChimp is a great option for businesses that need a wide range of features and integrations, while Constant Contact is a good option for businesses that need a more comprehensive event marketing solution.

MailChimp Pros:

User-friendly interface
Free plan available
Good for small to medium businesses
Offers a wide range of integrations
Good for e-commerce businesses

MailChimp Cons:

Limited functionality on the free plan
Limited customer support on the free plan
Limited automation on the free plan

Constant Contact Pros:

Good for small businesses
Offers a wide range of integrations
Good for event marketing
Offers good customer support
Offers a 60-day free trial

Constant Contact Cons:

Limited functionality on the free plan
Limited automation on the free plan
It’s on the expensive side compared to MailChimp

In conclusion, Both MailChimp and Constant Contact are powerful email marketing platforms with a wide range of features and integrations. The best one for your business will depend on your specific needs and budget. It’s always a good idea to try the free plan of both platforms to see which one works best for your business.